Digital Marketing Insights

Our blog is the no-fluff, no-filter look behind the curtains of Australian digital marketing in 2024. The sitecentre® blog offers articles since 2019 giving you a total of hours of reading on topics like local SEO and PPC to social media marketing and website design. We go where no other marketing agency dares to show you the exact tested and proven strategies industry leaders use daily.

eCommerce Product Page: Higher Conversions

eCommerce Product Page: What It Needs For Higher Conversions

Alannah Picking

Learn the essential elements that every product page must have to increase conversion rates. From captivating product descriptions to user-friendly navigation, this blog covers everything you need to know to optimise your product pages and boost your online sales.

10 eCommerce Platforms Online Store

10 Best eCommerce Platforms for Your Online Store

Kristi Ray

Explore our handpicked list of the top 10 eCommerce platforms, designed to streamline your search for the perfect solution. Find the best platform to boost your online store’s performance, cater to your target audience, and achieve long-term business success.

eCommerce Content Marketing Guide

eCommerce Content Marketing Guide

Kristi Ray

Are you an ecommerce entrepreneur looking to maximise your online presence? This guide is designed specifically for Australian businesses wanting to take their ecommerce efforts up a notch with savvy content marketing tactics.

B2C eCommerce Ideas

B2C eCommerce Ideas

Kristi Ray

Are you operating a B2C eCommerce store or plan to open one in 2024? Use these eCommerce ideas for 2024 to maximise your chances of long-term success.

Christmas Marketing Checklist eCommerce

Christmas Marketing Checklist For eCommerce

Princess Kang

We’re getting close to Christmas, but is your eCommerce store ready? Our guide will help you make the most of the holiday season and boost your conversions!

7 Asp. NET-Based CMS Platforms (Free & Paid)

7 Best Asp. NET-Based CMS Platforms (Free & Paid)

Danny Mahoney

If you are looking for an Asp.NET-based CMS platform for your website, follow our guide as we list the best and easiest platforms to use, along with their features.

Lead Generation Strategies

Lead Generation Strategies

Brodey Sheppard

Struggling to build a strong customer base for your business? Here’s everything you need to know about lead generation strategies to boost your revenue.

Website Page #1 Google

How To Get Your Website On Page #1 Of Google

Brodey Sheppard

Tired of employing digital marketing tactics that don’t work? Get your website on page #1 of Google and increase traffic by following our detailed guide.

Optimise Google Shopping Feed

How to Optimise Your Google Shopping Feed

Kristi Ray

Ready to take the next step with your Google Shopping Feed? You’ll find the best tips and tricks for writing product descriptions, image optimisation, and SEO in this guide!

Implement Schema WordPress

How To Implement Schema In WordPress

Stephanie Salud

Want to learn how to improve your website ranking in search results using Schema? Read our guide on how to add schema markup, rich snippets and more!

Customer Journey Mapping

Customer Journey Mapping

Kristi Ray

Want to know about customer journey mapping and how to use it to grow your target audiences? Our informative guide covers everything you need to know.

Start Blog 2024

How To Start A Blog in 2024

Brodey Sheppard

Considering starting a new blog or adding articles to your existing website? Here’s a detailed guide to help you get started with your new blog!

& Disavow Backlinks

When & How To Disavow Backlinks

Stephanie Salud

Want to disavow backlinks that are harming your SEO efforts? Then check out our guide that will protect your website from link-related penalties.

Started eCommerce Store?

How To Get Started With An eCommerce Store?

Stephanie Salud

Not sure where to begin the process of starting an eCommerce store? This is an easy-to-read guide to help you get started with your online store!

Ultimate Guide Google Display Network

Ultimate Guide to Google Display Network

Danny Mahoney

Wondering how you can use the Google Display Network to promote your online business? Get started with this straightforward guide and industry tips.

Stopping SEO Working? Decoding SEO Challenges

What Is Stopping SEO From Working? Decoding SEO Challenges

Stephanie Salud

Tired of investing time and effort into your website’s SEO and receiving little in return? This article underlines the leading causes of stagnant SEO campaigns and how to resolve them.

Spying Competitors Google Ads

Spying On Competitors Google Ads

Stephanie Salud

Want to know how you can outdo your competitors with your PPC campaign? Check out these tips on spying on competitors’ Google Ads using the best tools to spy on Google Ads.

Calculate SEO ROI

How to Calculate SEO ROI

Danny Mahoney

Want to know the return on investment (ROI) from the SEO efforts? Learn how to calculate your ROI from your website with our informational guide.

Beginner’ Guide Evergreen Content

Beginner’s Guide to Evergreen Content

Kristi Ray

Struggling to create evergreen content to boost the traffic to your website? Here’s all you need to know about creating engaging, evergreen content.

eCommerce Themes Worth Buying

eCommerce Themes Worth Buying

Stephanie Salud

Looking for themes to buy for your new eCommerce website? Look no further, as our guide lists the best themes for eCommerce stores, plus the features and benefits of each.

Create User Persona

How To Create a User Persona

Brodey Sheppard

Looking for tips on creating compelling user personas? This comprehensive guide will provide you with all the information you need to get started.

Steps Improving Conversion Rate eCommerce Campaign

Steps To Improving Your Conversion Rate On An eCommerce Campaign

Kristi Ray

Having trouble improving eCommerce conversion rates? These steps will ensure your eCommerce site’s conversion rates change for the better.

Heatmap eCommerce User Experience & Engagement

Using Heatmap To Better eCommerce User Experience & Engagement

Brodey Sheppard

Want to learn how to make the best possible use of heatmaps for your online business? Find out how you can use them effectively in this guide.

Definitive Guide Shopify SEO

The Definitive Guide To Shopify SEO

Stephanie Salud

Want to drive more traffic to your Shopify store with SEO? Discover tips and information on Shopify SEO in our comprehensive guide.

Top Picks Shopify Themes

Our Top Picks For Shopify Themes

Kristi Ray

Are you starting a business and searching for the best Shopify themes to create a stylish and user-friendly online store? We’ve got you covered with our favourite Shopify themes in this guide.

Create Infographics 5 Simple Steps

How To Create Infographics In 5 Simple Steps

Brodey Sheppard

The human brain takes a long time to process info and numbers. Infographics provide a visual way of conveying data to a targeted audience.

Hire Web Developer . ?

Hire Web Developer vs. Do It Yourself?

Danny Mahoney

Wondering whether you should hire a professional web developer or attempt to create a website yourself? Take a look at our guide to make an informed decision.

’ Don’ts Content Marketing

The Do’s and Don’ts Of Content Marketing

Kristi Ray

Want to get better at creating content in 2024? Our content marketing strategy guide highlights all the dos and don’ts of content marketing to help you.

Create Landing Page Converts

How To Create A Landing Page That Converts

Brodey Sheppard

Want to create a great landing page? Our guide has all the information to help you create a landing page that converts. Everything you need to know in 2024.

Content Writing eCommerce Products

Content Writing For eCommerce Products

Kristi Ray

Writing content can be time-consuming and challenging. Our guide covers everything you need to know about eCommerce product descriptions.

Calculate Budget Google Ads

How To Calculate A Budget For Google Ads

Danny Mahoney

Wondering how much to spend on Google Ads? Fret not because this comprehensive guide will answer all of your budgeting queries while ensuring high traffic on your website.

Bring Brand Life?

How Do You Bring A Brand To Life?

Brodey Sheppard

Starting from scratch or rebuilding an existing brand to reach the stars? Either way, here are some tips on how you can bring a brand to life in 2024 and beyond.

Difference White Hat SEO & Black Hat SEO

Difference Between White Hat SEO & Black Hat SEO

Allan Dumayas

Struggling to understand the difference between white hat SEO and black hat SEO? Read our guide to clear your doubts and improve your SEO strategy.

History Google Search

The History Of Google Search

Kristi Ray

Curious to know about Google’s history and how it all began? Check out our guide to learn more about one of the biggest companies in the world.

Google Crawl Websites?

How Often Does Google Crawl Websites?

Kristi Ray

Google will often crawl your website to keep data fresh, up-to-date and detect changes. But how often does Google crawl your site?

Fundamentals Logo Design

The Fundamentals Of Logo Design

Brodey Sheppard

Logos are the face of your brand. Discover the fundamentals of logo design. See samples of successful brands and how they stand out here.

Dash Underscore URL SEO

Dash Or Underscore In URL For SEO

Kristi Ray

How does using a dash or underscore impact your SEO ranking? Our guide outlines the best answer to the question based on data and facts.

Click Fraud Prevention Google Ads

Click Fraud Prevention on Google Ads

Brodey Sheppard

Is fraudulent activity making you lose customers? This informative guide on click fraud identification, protection, and prevention.

Long SEO Work?

How Long Does SEO Take To Work?

Kristi Ray

You might be wondering how long does SEO take to work? Here’s an in-depth guide to determining whether your marketing campaign is effective.

Performance-Based SEO Work?

Does Performance-Based SEO Work?

Kristi Ray

Wondering whether performance-based SEO works? sitecentre® explains the difference between traditional SEO and performance-based SEO.

Important Unique Content Google?

How Important Is Unique Content For Google?

Danny Mahoney

Do unique content matter for Google and your rankings? In this guide, we will discuss the need to have unique content versus duplicate content in SEO.

Designing Website Based Human Behaviour

Designing A Website Based On Human Behaviour

Brodey Sheppard

Enhancing your website for better human understanding is critical with the growing demand for UI and UX design. Get all the details in this guide.

Google Ads Management Tools

Best Google Ads Management Tools

Kristi Ray

In search of Google Ads management tools for your ad campaign? To help you out, here are 22 of the best ad management tools for running Google Ads.

Hosting Affect SEO?

Does Hosting Affect SEO?

Danny Mahoney

Does web hosting impact SEO? This guide helps break down whether web hosting affects SEO rankings and results in search engines like Google or Bing.

Google Ads . Bing Ads

Google Ads vs. Bing Ads

Danny Mahoney

Looking to see if Google Ads or Bing Ads are right for your business? Our detailed definitive guide compares Google Ads to Bing Ads to help you decide

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