eCommerce is all about your store being discovered on search engine results pages (SERPs) by the right type of customers. This includes all paid online and offline content designed to drive traffic to your online store. It involves everything from email marketing, PPC campaigns, social media content marketing, podcasts, and affiliate marketing.
We utilised sophisticated ad management software to create ad campaigns targeted towards your audience and optimised for conversions. When done well, eCommerce PPC advertising has the potential to significantly boost your eCommerce sales in a short amount of time.Get Started
Generating more leads with an eCommerce ad is one thing, but are you getting the correct type of clicks? When designing an eCommerce ad campaign, we aim to reach customers with a high interest in your products and a high intention to buy.
Keyword, competitor and customer analysis helps us target ads to find your perfect audience.
Understanding customer behaviour, both on and off your website, helps us convert more sales.
Boot your brand, highlight new products, or advertise special deals for an instant revenue kick.
You’ll never is kept in the dark because we give you detailed reporting for the numbers that matter.
Regardless of what your online store offers, launching Google Shopping Campaigns can give you a competitive edge in the highly competitive eCommerce industry. In fact, with increasing demands for eCommerce PPC, Google Search Ads or Google Shopping Ads, Bing Ads, YouTube Ads, Microsoft Advertising, and other advertising platforms, paid search advertising comes to an increase in the number of eCommerce ad management tools available to you. On top of that, 33% of marketers turn to paid advertising to boost their brand awareness.
Your brand must be easily discoverable in Google search results if you aim to attract more customers and drive more sales and revenue. Advertising is a great way to put your products and services before your customers. At sitecentre®, we shine a spotlight on your business. Our cutting-edge advertising management software, powered by AI and machine learning, enables us to reach your target audience precisely when and where they will most likely purchase.
To succeed in eCommerce, your ad campaigns must have an impact. That means capturing a shopper’s attention, encouraging them to click on your ad, and providing a seamless customer experience that nurtures them towards a sale.
With all these variables, manual research just doesn’t cut it anymore. eCommerce ad tools include features such as keyword research, Share of Voice tracking to measure your position in the market, and lookalike or similar audience suggestions to expand your reach.
We help achieve this by ensuring your ads are combined with great landing pages and a website that makes it easy for your customers to buy. It’s a whole digital marketing strategy, not just a couple of crucial actions.
Our team will conduct an in-depth keyword analysis to help you identify untapped traffic and the best opportunities for your online store.
Advertising is an investment in our business. Most people understand the need for marketing and advertising but don’t know how expensive it can be if it’s not done right. We work with you to form a strategy that meets your individual goals.
Whether you’re looking to increase leads, expand your customer database, or boost sales, we aim to deliver the results you’re after, all while staying within your marketing budget. With a laser focus on conversions and cost-effectiveness, we strive to provide you with an exceptional return on ad spend, working harder and smarter.
We’re big on data analysis and want to share that with you. Whatever your goals, we provide customisable and detailed reporting that gives you the numbers you care about most. You’ll never be kept in the dark with our transparent daily, weekly or monthly reporting.
We also use plenty of reporting ourselves because data such as conversion tracking lets us know what’s working best. We can further enhance your advertising campaigns to deliver maximum ROI.
I highly recommend sitecentre to you. Super fast and efficient service. Websites get done quickly, look fantastic and most importantly load FAST.Angus Woodhead — Glasshouse Studios
Do you need to know a little more about eCommerce ads management? The frequently asked questions below should be helpful.
eCommerce ads are any kind of advertising that helps your business. This could be ads and banners on websites, social media ads, or search engine ads like Google and Bing.
eCommerce ads can be used on all social media platforms and search engines as PPC (pay-per-click) advertising. We also source other online advertising opportunities relevant to your business.
Landing pages aren’t essential, but we recommend including quality landing pages in all ad campaigns. Your ads need to lead somewhere, and a well-developed landing page design to convert and achieve your goals is the best place for customers to be led.
eCommerce ads are designed to build brand awareness for long-term impact and generate quick revenue by encouraging an influx of new leads.
We analyse all aspects of your ad campaign and provide regular reporting to keep you informed. You’ll also have a dedicated account manager, so if you’ve got questions, ask.
Our team writes eCommerce ads with your input. Once we understand your individual business goals, we’ll write your ads in an engaging way that encourages customers to click.